Reiko Paris
A French denim studio with a clear vision of modern femininity, founded in 2009.
“Clean lines, considered fits and quiet confidence.”
Reiko began in France in 2009 as a denim studio with a clear vision of modern femininity. Guided by a consistent creative direction from the start, the brand treats denim as a language of its own: precise, effortless and intentional.
Every collection looks for the balance between structure and ease. Archetypal denim pieces are refined and reworked with clean lines and carefully chosen fits and materials, made to accompany women through their everyday lives with confidence and understated strength.
The name comes from a Japanese word meaning beautiful and intelligent, and it captures the woman Reiko designs for: instinctive yet deliberate, contemporary yet timeless, with a wardrobe built on clarity, movement and quiet sophistication.
